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Category Archives: brand personality

Driving the Brand: Putting price in perspective

Some people are car people; some are not. Are those four wheels an extension of your personality—fast and flashy; classically sleek and sporty; new and shiny; ruggedly cool; or quiet and sophisticated? Are you willing to invest what it takes … Continue reading

Posted in Alle Branding, brand budget, brand experience, Brand goals, brand personality, brand value | Tagged , , | Leave a comment

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